There weren’t to many news about the Bahrain F1 GP neither from the F1 drivers nor from the car companies. So, Nissan Middle East, which is in one way or another linked to Renault Middle East, thought of creating an interesting ‘local news’: Provide a Nissan GT-R, which so far hasn’t been tested by any professional automotive media or car tester in the region, to ING Renault F1 Team driver Fernando Alonso and his fellow driver Nelsinho Piquet, and we will get tons of coverage in the local media.
Well, it worked with us. Till a certain extend.
Or maybe it was Fernando Alonso who was sick of driving all these boring Renault Meganes and Renault Clio at the previous F1 and Renault events? Well, we will need to ask him at the next F1 race.
The official Nissan PR release furthermore continued that Alonso parks up the Nissan GT-R super car he and fellow driver Nelsinho Piquet used over the weekend of the Gulf Air Bahrain F1 Grand Prix, and that this year marks the 10th anniversary of the Renault-Nissan alliance – which (according to the official press release) is one of the most successful alliances in the automotive industry operating in over 100 markets around the globe.’
Well, this alliance might be successful in some countries like France, Germany and Israel. But it is surely not a successful one in the Middle East, and especially not in Egypt.
In Egypt we recommend Nissan to stay away from the Renault brand as much as possible, since the the French car manufacturer and their importer EIM Group, which is owned by business-man Mohamed Nosseir, have a very bad reputation while the Japanese brand Nissan is very well-respected and appreciated by the public and customers.